Skilful.co is online management training company based near Braintree. Their online training videos and resources aim to make management training engaging and enjoyable. With 63% of SMEs (small to medium sized enterprises) struggling with people management Skilful.co have filled this gap in the market with their tool to learn real life management techniques and professional skills in a simple and practical way.
“We had a dream that we could bring a genuinely fresh and unique approach to management development and do this online so that it focused totally on the learner.”
Dan Murfitt, CTO, Skilful.co.
Courses Offered by Skilful.co
Skilful.co offers courses on skills such as:
- Presentation skills
- Everyday management
- Motivating teams
How INVEST Essex helped Skilful.co
Skilful.co first approached INVEST Essex looking for professional expertise to help them to grow their business. Initially, they were looking for ways to improve their product sales and lead conversion.
Over the last couple of years Skilful.co has been working with INVEST Essex on projects to help the company to grow as well as liaising with INVEST Essex for property solution advice. INVEST Essex presented a number of property options to Skilful and the company have been able to relocate and expand to a new premise twice the size of their original one. They have been able to carry out this relocation whilst still retaining a base in Black Notley, Essex where they can consolidate their life management and professional skills business. With the help of INVEST Essex, Skilful.co have also incorporated new sales techniques and taken on new staff which they can now accommodate due their new larger property.
“It has been great working with the INVEST Essex. Their insights and enthusiasm have been refreshing as we grow the business and we look forward to our meetings with any of the team.”
Angharad Jones, Managing Director, Skilful.co
INVEST Essex also introduced Skilful to Essex County Council’s Essex Innovation Programme who assigned the company a private sector business mentor who worked with them to understand their business and prepare a plan for growth. Their business objectives and opportunities for growth were identified as:
- Market opportunities to enable them to diversify into new markets
- Highlighting areas to strengthen their existing business model
Since working with INVEST Essex, Skilful has won contracts with some major multinationals and has been awarded a variety of awards due recognising their innovative work. They were awarded the gold award in the ‘Website B2B’ category at the Essex Digital Awards 2016 in association with Essex Chambers of Commerce. The Essex Digital Awards were set up in 2013 to recognise the online achievements of businesses, charities and schools from across the county. They reward innovation and progressive thinking in businesses, individuals, events, charities, and educational establishments.
“Faced with a subject matter that can be dry and unglamorous, this design has been approached with a dynamic and professional eye, producing visuals that match the excellent content for user engagement.”
Judges, Essex Digital Awards 2016
Additionally, the company has been named one of the Innovation50 companies in Essex for demonstrating growth potential and innovation. Skilful.co were also one of three finalists in the Essex Business Excellence Awards 2016 in the ‘Best New Business’ category. The Essex Business Excellence Awards aim to celebrate success, recognise achievement and highlight the innovative companies in Essex who are putting the region on the map, boosting the economy and making a positive contribution to the local community.
“The feedback we’ve been getting really shows that online management training can make a big difference, and we love seeing managers become better and more confident and actually finding management training engaging and enjoyable.”
Bill McAneny, Managing Director, Skilful.co
Future plans for Skilful.Co
As Skilful.co continue to flourish and grow they will maintain their business development work with INVEST Essex. The aim to improve their sales strategy and market share across key target sectors including:
- Corporate companies
- Individuals signing up through the Skilful.co website
To find out more about Skilful.co see here.